About Us
The People
Andrew Owen Davies
Andrew is a member of both the Institute of Chartered Accountants in England & Wales and Chartered Accountants Australia and New Zealand. Besides having worked in the accounting practice, his work experience includes working for an international music label, an international oil and gas company and is now with a national retailer.
Having lived in Kuala Lumpur, London and Beijing and travelled extensively for business, Andrew is now enjoying the quality of life in Auckland which is now home.
Andrew has responsibility for the financial management of the business.
Ella Susanna Davies
Ella is a Bachelor of Economics (Hons) graduate and also a member of the Institute of Chartered Accountants in England & Wales with over 15 years in accounting practice across various roles. A career break followed her leaving PricewaterhouseCoopers Malaysia as Head of Practice Operations and she has since added being a Registered Financial Adviser to her list of credentials.
Having lived in Kuala Lumpur, London, Beijing and now Auckland, Ella is at ease interacting with people from diverse backgrounds and her sincerity and genuine interest in people enables her to easily engage with people.
Ella seeks to help clients navigate through the process of making informed decisions around protecting their health, lifestyle and loved ones.
Vision
To add value to the lives of others through our business and expertise
Mission
To help people protect their health, lifestyle and loved ones based on their personal circumstances
Values
Tidal Financial Services is built on the following values which determines how we run our business:
- Professionalism - At all times we act with integrity, provide quality service and are reliable and responsible
- Excellence - To always do what we say we will and strive for excellence and quality in everything we do
- Commitment - To take ownership of our clients’ needs and to commit to developing a holistic solution specific to their circumstances